Anna Kipot

Art Director, Senior Graphic Designer
Brand identity, visual systems, creative team leadership.


Email
CV
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Work
  1. TON Society
  2. TON Blockchain
  3. Yandex Scale
  4. The Gateway
  5. Basic Merch Collection
  6. TON × Web3 Festival
  7. Roketo
  8. TON Studio
CV
Seven years building visual identities and design systems for Web3, tech, and creative organisations. I know how to spot talent and build teams that actually work well together. Comfortable moving between strategy and execution — brand, campaigns, events, merch.

ExperienceTON Foundation
Visual Communications Lead
2023–2026 Dubai

  • Scaled the design team: hired and managed 3 designers, 
10+ freelancers, and several agencies
  • Translated C-level strategy into creative briefs; managed execution end-to-end
  • Art directed visual identity and design support across 10+ products and campaigns
  • Produced design for 20+ events, including The Gateway annual conference 
(2,000+ attendees)
  • Art directed the merch pipeline: layouts design, material selection, colour approvals, vendor QC


TON Society
Visual Communications Lead
2024–2025 Dubai


  • Led full rebrand and maintained visual consistency across the organisation
  • Art directed design for 40+ events across 12 global hubs (Europe, Asia, India, etc.)
  • Delivered ongoing design support for community initiatives worldwide


Kidults (ex. shishki.collective)
Graphic Designer
2021–2023 Barcelona


  • Designed brand identity and art directed visual communications for creative 
    studio clients
  • Worked across print, digital, and environmental formats


VVBI
Graphic Designer
2019–2021 Saint Petersburg


  • Grew from Graphic Designer to Art Director within two years
  • Developed brand identities, designed multi-page layouts, and provided ongoing brand support for clients
  • Led small project teams; stayed hands-on from brief to final delivery




Education University of the Arts London
Short Course in Creativity
2025

Kursk State University
MA Design
2018

Kursk State University
BA Graphic Design
2016